We believe in the power of partnership to deliver high-value, high impact solutions.

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Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships

Since our inception, the founders and principles have been driven to work as valued business development partners with our clients.

The Toronto Zoo

In 2020 SC was awarded the RFP for the creation of a full revenue generation plan, including: category research and segmentation; asset valuation and pricing matrix; brainstorming new assets and programmatic features; creation of sales materials and the go to market plan as well as outreach and revenue generation.

Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships
raccoon
Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships
Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships

Massey Hall / Allied Music Centre

We represent both Massey Hall and Roy Thomson Hall with sales vision and in-market revenue generation. In December 2020 we were very proud to announce the multiyear naming rights agreement partnering Massey Hall with Allied Properties as part of the groundbreaking initiative to launch the one-of-a-kind Allied Music Centre.

 

Ontario Science
Centre

Development of a going-forward asset valuation and framework plan and provides ongoing strategic consulting and sales regarding naming rights and sponsorship for this Ontario Government entity.

Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships
Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships
Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships
Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships

Aviva Tennis Centre

Our team worked with Tennis Canada to secure Naming Rights to the Aviva Centre, formally the Rexall Centre. 

 

Our duties and deliverables during this program included: Facility and program analysis; Asset review and ideation; Asset valuation; Prospect list generation; In-person presentations to new approved prospects; Naming rights brokerage; and Contract negotiation.

 

We were able to secure a 10 year multi-million dollar title naming rights partnership with Aviva Canada that well exceeded the initial target.

Sponsorship Canada - Sponsorship, Naming Rights and Marketing Partnerships

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